How your website appears in smaller screens matter a lot. In fact, that single feature alone can affect your business massively. It can make you lose or gain prospective leads and clients. It can hide or connect you to the right people. And it can make or break your business’s success. So if you haven’t made your site mobile-friendly yet, now is the perfect time to do so. Here’s why you should optimize: Google is getting smarter – Traditional web practices have long been disregarded. Over the span of years, user behavior across the web have changed drastically. People