Meta Descriptions contribute to your search rankings. That’s why knowing how to craft an effective meta description is crucial to your search engine optimization (SEO) strategy. But how do you create an effective one line with limited characters? First, let’s get to know what meta descriptions are and why they are important. What Are Meta Descriptions? Your meta description is typically the section below your page title on the search engine that shows what your page is about. It gives you the opportunity to convince search engine users that your page has what they are looking for.  This is

For SEO beginners, tackling technical SEO can be tricky. But with the SEO environment becoming more and more competitive, businesses or online marketers can no longer shy away from learning technical SEO and how to perform regular technical SEO health checks on websites. Your website must be crawlable, fast, and secure if you want that top spot on search engines.  There is not a one-size-fits-all solution when it comes to performing SEO technical checks. There are a variety of factors that could affect the need for technical analysis on your website.  But before we get started, let’s first get