Why Most Lorton Businesses Struggle With Content Running a small business in Lorton VA isn’t easy. Owners spend long hours juggling customers, staff, and bills. Marketing often feels like one more chore, so it gets pushed to the side. Many try the “post and pray” approach—sharing random updates on Facebook or Instagram, hoping someone notices. The truth is, that rarely works anymore. Lorton locals are smart and busy. They scroll past plain posts unless something really grabs attention. If a small café near Lorton Station or a repair shop near Gunston Plaza doesn’t use the right content marketing strategy