On the first page of your Google search, this might be the first thing you see… There are websites on the topmost portion of the search engine results page that have a small “Ad” in them. This means that they are paid ads, which means that law firms have paid money to Google so that they can be seen first when a user searches a specific keyword on their search engine and when they are clicked, these law firms pay Google through a specific budget they have set aside for that campaign. Paying search engines or social media platforms

Being a bankruptcy law firm in town, you might be relying on referrals and traditional marketing tactics to get more people to entrust their cases to you. However, perhaps you haven’t delved into local SEO marketing yet, so you’re not reaching out to as many people as you want to. The Internet has become an essential part of a person’s day-to-day life, especially when they make purchases.  That’s why SEO experts are now turning to Local SEO to optimize a business’s visibility to the local market on prominent search engines, like Google. So, What Is Local SEO?  Before Google

What Happens When Your Client Engages with Your Lead Magnet? If you’ve already thought of an ideal lead magnet for your law firm, then you should have an engaging landing page to get your potential clients fully sold on your unique selling proposition. So, What Is a Landing Page? What differentiates a landing page from the other pages on your website is that it has a form in which you can acquire your potential clients’ information and in exchange for an offer. Furthermore, its sole purpose is to convert individuals who view your page into actual clients.  Of course,